STRATEGY
Before entering into any territory, it’s very important to understand it socio-economic environment, its population mix and other topographic features. Accordingly we identify our focus areas depending on our requirement. before going to any area we will identify the per capita income of the area (which helps in identifying low income area), The population mix (for SC, ST and general division), Employment opportunities in the area (to identify the scope of migration) etc
APPROACH
Post identification of the area we always try to hire a local person as mobiliser there, so that he/she can connect with people on local level can speak their language and understand their concerns. Local person not only understands the geography of the area but also knows the thought process of people
